Strategic Marketing
Taking The Hassle & Stress Away When Your Agency Lands A Big Project
You’ve landed a major re-brand and website design for a client….
But there’s no real marketing strategy or brand positioning to build with?
You want your client to look at their marketing 360 degrees and feel return on their investment, long term….
Looking for a consultant you can 100% trust to create a strategy with an objective perspective?

I have worked with many agencies who are super excited to have landed a lovely project but…… it’s a little bit one dimensional. The expectations are high and you’re feeling the pressure to deliver a website or brand but they think traffic will simply come to it and start making a huge turn over!! We know it all too well, don’t we?
If you’d like someone who’s had the experience of going into companies, blind but confident and can discuss company aims and objectives, turning the conversation towards how we can work together to make their brand and marketing spend work for them. To set tactics that will complement the branding and website work you’re already about to work on.
Here's how I work for you on Strategic Development and Delivery…
Initial Meeting
- I will attend a client meeting as part of your team
- Discuss business aims and objectives
- Explore marketing targets, aims and objectives to align to the business
- Set ambitions
- Identify key competitors in the market
- Define key target audiences and ideal clients
- Briefly explore tactics
Marketing Planning Stage 1
- Create marketing plan
- Set Objectives
- Define Target Personas
- Competitor analysis
- Key messaging
- Tactical Planning
Marketing Planning Stage 2
- We run through the ‘1st Draft’ of the marketing plan
- Discuss competitor analysis and the findings/ recommendations
- Discussions around this will shape up final marketing plan
- Confirm budgets and tactics
- Identify any on-going management required (PPC/ SEO/ Social management) etc
Marketing Planning Stage 3
- Email/ Presentation of final Marketing Plan
